NICE Named Market Share Leader for Contact Center Workforce Optimization in DMG Consulting Report

NICE Holds 40% Market Share, More Than Six Percentage Points Greater
Than Nearest Competitor

HOBOKEN, N.J.–(BUSINESS WIRE)–NICE (Nasdaq: NICE) today announced that it has been recognized
by DMG Consulting LLC, a leading independent research and consulting
firm, as the Contact Center Workforce Optimization (WFO) market share
leader for first half 2018 with a 40.0 percent share of the market. NICE
Contact Center WFO has a lead over the nearest competitor by more than
six percentage points of market share.

“Our continued leadership in the WFO market showcases the strength of
our solutions and our focus on driving continuous improvement in
Customer Experience,” Barry Cooper, President of the NICE Enterprise
Group said
. “Our relentless innovation continues to lead to the
creation of exciting new products. Our WFO solutions are customizable
and adaptable to grow with our customers, allowing accurate planning and
increased employee engagement, ensuring success at all levels of the
business.”

NICE
WFO
is a portfolio of tightly integrated solutions, enabling
organizations of all sizes to improve their effectiveness and
productivity. This is achieved by recognizing performance gaps,
delivering targeted coaching, predicting workloads and scheduling staff.
NICE WFO uses analytics-based modeling to dynamically personalize
contact center processes, such as scheduling, training, coaching,
assessments and incentives, based on the individual agents’ identity.
NICE WFO can be deployed in a cloud environment or on-premise based on
the needs of the customer.

“Transformation of the WFO market is expected to heat up, especially due
to the digital transformation, RPA and AI. The digital transformation is
driving companies worldwide to redesign their front-– and back-office
servicing strategies and operations,” Donna Fluss, President, DMG
Consulting said.
“Companies (and their customers) want solutions
that make it easy to conduct business and deliver a personalized,
outstanding experience cost effectively.”

The 2018-2019 Workforce Optimization Product and Market Report is DMG
Consulting’s fifteenth report on the WFO sector. This report focuses on
the contact center WFO market, competitive landscape, product suites,
technology and innovation. The report also offers a revenue and market
share comparison of first-half 2018 vs first-half 2017 and provides
five-year market projections for all thirteen WFO application components.

About NICE
NICE (Nasdaq: NICE) is the world’s leading
provider of both cloud and on-premises enterprise software solutions
that empower organizations to make smarter decisions based on advanced
analytics of structured and unstructured data. NICE helps organizations
of all sizes deliver better customer service, ensure compliance, combat
fraud and safeguard citizens. Over 25,000 organizations in more than 150
countries, including over 85 of the Fortune 100 companies, are using
NICE solutions. www.nice.com.

Trademark Note: NICE and the NICE logo are trademarks or
registered trademarks of NICE Ltd. All other marks are trademarks of
their respective owners. For a full list of NICE’s marks, please see: www.nice.com/nice-trademarks.

Forward-Looking Statements
This press release
contains forward-looking statements as that term is defined in the
Private Securities Litigation Reform Act of 1995. Such forward-looking
statements, including the statements by Mr. Cooper, are based on the
current beliefs, expectations and assumptions of the management of NICE
Ltd. (the Company). In some cases, such forward-looking statements can
be identified by terms such as believe, expect, may, will, intend,
project, plan, estimate or similar words. Forward-looking statements are
subject to a number of risks and uncertainties that could cause the
actual results or performance of the Company to differ materially from
those described herein, including but not limited to the impact of the
global economic environment on the Company’s customer base (particularly
financial services firms) potentially impacting our business and
financial condition; competition; changes in technology and market
requirements; decline in demand for the Company’s products; inability to
timely develop and introduce new technologies, products and
applications; difficulties or delays in absorbing and integrating
acquired operations, products, technologies and personnel; loss of
market share; an inability to maintain certain marketing and
distribution arrangements; and the effect of newly enacted or modified
laws, regulation or standards on the Company and our products. For a
more detailed description of the risk factors and uncertainties
affecting the company, refer to the Company’s reports filed from time to
time with the Securities and Exchange Commission, including the
Company’s Annual Report on Form 20-F. The forward-looking statements
contained in this press release are made as of the date of this press
release, and the Company undertakes no obligation to update or revise
them, except as required by law.

Contacts

Corporate Media
Christopher Irwin-Dudek, 201-561-4442, chris.irwin-dudek@nice.com

Investors
Marty Cohen, +1 551 256 5354, ir@nice.com,
ET

Yisca Erez +972 9 775 3798, ir@nice.com,
CET

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